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Jessica Benchetrit
Vice President, Brand and Commercial Marketing
Jessica Benchetrit is a marketing professional currently serving as the Vice President Marketing at Green Thumb Industries (GTI).1 Her career in the cannabis industry has shown a progression through various roles, demonstrating her expertise in brand management and marketing.
Career Progression
Jessica's professional journey at GTI includes:
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Vice President Marketing: She assumed this role in October 2023 and continues to hold the position.1
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Senior Brand Director: From August 2022 to April 2024, she was responsible for the Rythm and Dogwalkers brands.1
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Brand Director: Prior to her role as Senior Brand Director, she held the position of Brand Director for Edibles & Specialty products.1
Professional Background
Jessica has experience in territory business management, which likely contributes to her current marketing leadership role.2 Her expertise spans various aspects of cannabis brand management, including product lines such as edibles and specialty items.1
Industry Involvement
Given her position in a prominent cannabis company, Jessica is likely involved in navigating the unique challenges and opportunities within the rapidly evolving cannabis industry. Her progression through brand-focused roles suggests a strong understanding of cannabis product marketing and consumer trends.
Personal Information
Jessica R. Benchetrit is 39 years old, born in May 1985, and currently resides in Chicago, Illinois.2 This information aligns with her professional role, as Green Thumb Industries is headquartered in Chicago.
Jessica Benchetrit's LinkedIn profile, with the username jessica-benchetrit-34725211, serves as a professional platform where her career progression and current role at GTI are documented.1