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Jen Dewar
Marketing consultant creating innovative demand gen programs and insightful content for HR tech companies
Jen Dewar is the founder and CEO of Jalydew, a full-service marketing consultancy that specializes in lead generation for recruitment tech and marketing tech companies.1 She started Jalydew in April 2014 as a side project and fully committed to it in September of the same year.1
Professional Background
Jen has extensive experience in marketing, spanning B2B, B2C, and B2G sectors.1 Her expertise includes:
- Branding
- Communications
- Digital marketing
- Lead generation
She has a particular focus on working with tech startups, having collaborated with numerous companies in this space.1
Education and Skills
Jen's educational background includes:
- A Certificate in Marketing from the University of California, Berkeley (2009-2011)
- A Bachelor of Arts in Socio-economic and Political Global Studies from UC Santa Barbara (2002-2006)3
She is proficient in English (native or bilingual) and has elementary proficiency in German and Spanish.3
Current Role and Interests
As the CEO and Principal Consultant at Jalydew, Jen helps companies optimize their lead generation efforts and marketing strategies.1 She is also an angel investor with interests in B2B, HR tech, and enterprise software.2
Location and Contact
Jen is based in Pleasant Hill, California, United States.3 Her company, Jalydew, is located in the San Francisco Bay Area.3