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Jeffrey Wang
MBA Candidate at UCLA Anderson - User Acquisition Manager at Riot Games
Professional Background
Jeffrey Wang serves as a User Acquisition Manager at Riot Games, where he applies his expertise in marketing strategies to enhance user engagement and drive game downloads. Known for his analytical mindset and innovative ideas, Jeffrey played a crucial role in shaping user acquisition campaigns that resonate with diverse gaming audiences. He initially joined Riot Games as a User Acquisition Manager, where he honed his skills in user growth strategies and performance marketing, eventually rising to his current position.
Before his journey at Riot Games, Jeffrey accumulated valuable experience as a Freelance Marketing Consultant at JW Media and as a Marketing Analyst in User Acquisition at eharmony. His career began at Applift, where he served as an Account Manager, gaining firsthand experience working closely with clients to optimize their marketing efforts. This multifaceted background exemplifies his ability to adapt and excel in various marketing domains, reinforcing his role as a thought leader in user acquisition.
Education and Achievements
Jeffrey Wang’s academic journey demonstrates a strong foundation in business principles, enhanced by practical application in the tech and gaming industries. He is currently pursuing an MBA at the prestigious UCLA Anderson School of Management, enrolled in the Fully Employed Program, which allows him to balance professional commitments with advanced studies in business management. His time at UCLA is providing him with critical insights into leadership and strategy, vital for navigating the rapidly evolving landscape of digital marketing.
Prior to UCLA Anderson, Jeffrey earned his Bachelor of Science in Business Administration from the University of Southern California (USC). This solid educational groundwork has empowered him with the skills and knowledge necessary to thrive in marketing roles, specifically in user acquisition.
Achievements
Throughout his career, Jeffrey has made significant contributions to the organizations he's been part of, particularly at Riot Games. His initiatives in user acquisition have led to improved user engagement metrics and higher conversion rates across various marketing channels. Jeffrey also takes pride in mentoring upcoming professionals as a CAP Mentor at USC, where he guides students in tailoring their career paths and expands their understanding of the marketing landscape. His commitment to fostering talent demonstrates his dedication not just to his own success but also to the growth of others in the industry.