Jeff Snyder

Jeff Snyder is highly experienced in developing and managing global brand D2C ecommerce strategies. His achievements range from successfully launching ecommerce platforms in over 45 countries to onboarding and overseeing global consumer service centers. He specializes in the launch and advancement of 360 Consumer Databases and associated digital marketing capabilities, reporting and analytics platforms, and integrating consumer direct supply chain capabilities.

Jeff Snyder has held prominent positions in various organizations. These include being the Global Vice President for D2C Ecommerce, Digital Marketing & Analytics at Amer Sports, where he has overseen the successful implementation of strategic initiatives. Prior to this, he served as the Global Vice President for Ecommerce & Digital Marketing at Amer Sports, Sr. Vice President GMM at Rue La La, Vice President of Merchandising and Planning at Backcountry.com, Vice President of the Outdoor Division at The Sports Authority, Vice President of Sporting Goods at Fred Meyer, and started his career as a Buyer at Meier and Frank.