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Soyoung Park
CMO at Dirty Labs
Soyoung Park is a prominent marketing executive currently serving as the Chief Marketing Officer at Dirty Labs, where she focuses on strategic brand development and marketing initiatives. She is also an Advisory Board Member at Tender Loving Empire, a position she has held since December 2022. In this role, she contributes her expertise in brand strategy and marketing to support the organization's mission of fostering local artists and businesses in Portland, Oregon.1
Professional Background
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Current Roles:
- Chief Marketing Officer, Dirty Labs (2019 - Present)
- Advisory Board Member, Tender Loving Empire (December 2022 - Present)
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Previous Experience:
- Principal, SYP Consulting (2017 - December 2022)
- Chief Marketing Officer, Caeden, Inc. (2014 - 2017)
- Global Marketing Director, The Donna Karan Company, LLC. (2008 - 2014)
- Product Specialist, Kiss Products, Inc. (2006 - 2008)
Education
Soyoung holds a Bachelor's Degree in International Affairs from The George Washington University, completed between 1999 and 2003.1
Skills and Expertise
She has a strong background in various aspects of marketing, including:
- Brand development
- Omnichannel marketing strategy
- Customer acquisition
- Digital marketing
- Global brand management
In addition to her professional qualifications, Soyoung is multilingual, speaking English, Korean, and Spanish.1
