Jeff A.

Jeff A. is a seasoned professional with 12 years of global marketing, brand, and communications leadership experience across various industries such as health, technology, media, CPG, and sports.

With an MBA focusing on brand marketing, Jeff has a diverse background that includes being published as a sports journalist, a former fitness trainer, and starting an entrepreneurial journey at the age of 16 through eBay arbitrage.

He has a passion for working with innovative founders, teams, and companies to develop products and technologies that address real-world challenges, having successfully led marketing and brand development efforts from seed stage to late-stage, IPO, and exits.

Jeff has a strong track record of helping brands achieve organic placements in reputable publications like Fast Company, Forbes, NY Times, and CNN, showcasing his expertise in garnering significant media visibility.

His educational background includes an MBA in Marketing from the University of Oregon and a Bachelor of Commerce in Finance/Management from the University of Victoria.

Having held key positions such as Chief Marketing Officer, Marketing Manager, and Marketing Director at Playsight Interactive Ltd., along with roles at the University of Oregon and Canucks Sports & Entertainment, Jeff brings a wealth of experience in strategic marketing and brand management.

Moreover, his tenure as a Sales Manager at Innovative Fitness underscores his well-rounded skill set in sales and business development.

Jeff A. maintains a brand marketing newsletter and is actively engaged in sharing industry insights and trends.