J.D. Tuminski

Founder of Casadei Collective with extensive experience in marketing and social media

J.D. Tuminski is the Founder and Company Owner of Casadei Collective, LLC, a marketing agency based in Santa Monica, California.1 With over 15 years of executive leadership experience, Tuminski specializes in delivering high-level marketing and partnerships consulting services across various industries, including music, tech, and film.1

Professional Experience

Tuminski's career spans several notable positions in the music and entertainment industry:

Casadei Collective, LLC: Founded in July 2022, where he leads marketing strategy, digital marketing, social media, Web3, and e-commerce initiatives.1
Be-Hookd Digital: Serves as Head of U.S. Projects since February 2023, overseeing marketing strategies and business development.1
F: Head of Marketing for this music data analytics company since 2022.1
Def Jam Recordings: Held the position of Vice President of Commerce & Digital Marketing from December 2020 to December 2022.1
Columbia Records: Worked as Manager and Specialist in Digital Marketing from 2012 to 2015.1

Expertise and Achievements

Tuminski has demonstrated expertise in:

Digital marketing and social media strategy
Partner relations management
CRM and email marketing
Web development and SEO
Content creation and creative direction

During his tenure at Def Jam Recordings, Tuminski led the redevelopment of the label's social media strategy, resulting in their accounts becoming the most engaged in their respective fields.1 He has also managed partnerships with major platforms such as YouTube Music, Twitter, TikTok, and Meta, driving significant revenue and engagement for his clients.1

Education and Personal Projects

Tuminski is an alumnus of Clemson University.1 He has recently announced plans to launch a personal blog-style archive on Instagram, showcasing his experiences and projects in music, film, and entertainment.2 Additionally, he is involved with Penn State Music Group's Industry Advisory board, reflecting his passion for empowering students and rising executives in the music industry.3

Experience

Company Owner at Casadei Collective, LLC (July 2022 - Present)

Head of U.S. Projects at Be-Hookd Digital (February 2023 - Present), Vice President, Commerce & Digital Marketing at Def Jam Recordings (December 2020 - December 2022), Vice President, Digital Marketing at Def Jam Recordings (November 2017 - December 2020), Director, Digital Marketing at Columbia Records (September 2015 - October 2017), Manager, Digital Marketing at Columbia Records (June 2013 - September 2015), Specialist, Digital Marketing at Columbia Records (December 2012 - June 2013), Corporate Communications Coordinator at HBO (September 2008 - December 2012)