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    Jason White

    President at Wieden + Kennedy Portland, Former CMO at Beats By Dre, MTV, Curaleaf and Fanatics Betting and Gaming

    Jason White is a seasoned professional known for building businesses through a blend of creativity and culture.

    He is a well-rounded individual with interests and experience in music, sports, cannabis, and China.

    Jason White has been recognized for his achievements as a marketing leader, notably being featured in Forbes CMO Next and Business Insider's list of CMOs to watch.

    He is also a member of the AAF Hall of Achievement, showcasing his contributions to the advertising industry.

    Jason White pursued a Bachelor of Business Administration (B.B.A.) with a focus on Marketing at Georgetown University McDonough School of Business.

    He further enriched his education by studying Marketing during a Study Abroad program at The University of Auckland.

    Jason White has held significant roles in various organizations, including serving as President at Wieden and Kennedy Portland within Wieden + Kennedy.

    His involvement in the arts community is evident through his position as a Board Member at Caldera Arts.

    Jason White has also contributed to mentorship programs, having been a part of the Board of Mentors at Monday Night Mentorship.

    With a strong marketing background, he has held the Chief Marketing Officer position at notable companies such as Fanatics, Inc., MTV Entertainment at Paramount, and Curaleaf.

    Jason White's experience also includes executive roles at Beats by Dr. Dre, where he served as EVP of Global Head of Marketing, Vice President of Marketing, and Sr Director of Beats by Dr. Dre Marketing under Apple.

    His international exposure is demonstrated through his management roles at Wieden + Kennedy in Shanghai and his work with global brands like Nike in various leadership positions.

    Prior to his leadership roles, Jason White gained valuable experience at BBDO Worldwide and Saatchi & Saatchi in account management and media planning.

    Overall, Jason White's diverse background and strategic marketing expertise have solidified his reputation as an influential figure in the industry.

    Highlights

    Feb 28 · Adweek
    Wieden+Kennedy Lays Off 20% of Portland Staff - Adweek
    Wieden+Kennedy Lays Off 20% of Portland Staff - Adweek
    Sep 14 · Adweek
    Wieden+Kennedy Hires Jason White, Adds CCOs in NY, Portland - Adweek
    Wieden+Kennedy Hires Jason White, Adds CCOs in NY, Portland - Adweek