Jason Falls

Jason Falls is a prominent figure in the digital marketing industry, particularly known for his expertise in influencer marketing. He currently serves as an Adjunct Professor of Communications at the University of Louisville College of Arts & Sciences.2

Professional Background

Jason Falls is recognized as a digital marketing thought leader, influencer, author, speaker, and podcaster.1 He has built a reputation as an influential voice in the marketing world, especially in the realm of influencer marketing strategy.

Key Roles and Contributions

Founder and Principal:: Falls is the founder and principal of Falls+Partners, a company that focuses on driving influencer marketing and listening strategy for brands.3

Podcast Host:: He hosts a podcast called "Winfluence," where he discusses various aspects of influencer marketing and digital strategy.1

Author:: Falls has authored books on influencer marketing, including one titled "Winfluence".1

Executive Producer:: He serves as an Executive Producer at MPN Podcasts.3

Teaching and Speaking

In addition to his role as an Adjunct Professor at the University of Louisville, Falls is also a sought-after speaker in the digital marketing field.12 He shares his insights and expertise through various platforms, including podcasts, speaking engagements, and educational content.

Focus Areas

Jason Falls specializes in:

• Influencer marketing strategy
• Digital marketing
• Brand growth through influence
• Social media listening

His work aims to help brands and agencies capitalize on the opportunities presented by influencer marketing, offering strategies to grow businesses and connect brands with more customers.1