Jason Baer

Jason Baer is the Managing Partner at SYPartners, a strategic consulting firm based in New York City. He has a diverse professional background, with over twenty years of experience in strategy, branding, and communications. His career includes significant roles such as Group Director and Practice Lead of Communications at Siegel+Gale, Director at Interbrand, and Analyst at D.E. Shaw.1

Education and Early Career

Baer graduated with a Bachelor of Arts degree from Emory University after completing his high school education at Pascack Hills High School. This educational foundation has contributed to his expertise in storytelling and design, which he integrates into his consulting work.1

Role at SYPartners

In his current position at SYPartners, Baer collaborates with leaders to drive positive change and innovation within organizations. His approach combines strategic insights with creative problem-solving, making him a respected figure in the realms of branding and strategic consulting.23

Personal Interests

Outside of his professional life, Baer is known for his interests in storytelling and design, as well as being a dedicated father. He draws inspiration from various aspects of life, which informs his innovative approach to business challenges.1