James Wu

James Wu is a seasoned Freelance Brand and Communications Consultant based in Brooklyn, New York. He specializes in helping organizations articulate their unique identities and has over 20 years of experience in brand strategy and communications.

Background and Education

James holds a Bachelor of Science degree in Economics from Virginia Tech's Pamplin College of Business, where he also minored in Communications. His educational background provides him with a strategic perspective that he applies to his consultancy work.1

Professional Experience

James has held various prominent roles throughout his career:

• Freelance Brand and Communications Consultant: Currently self-employed, he partners with organizations to develop their branding and communication strategies.
• Strategy Director at Briteweb: He worked here from January 2020 to May 2021, focusing on social impact projects.
• Interim Communications Director at Project Evident: He served in this role from August 2018 to September 2019, where he was instrumental in establishing the organization's communications strategy.2

Additionally, James has experience as the Global Manager of Branding at Acumen and has worked with notable organizations such as National Geographic, Duolingo, and the United Nations Development Programme.12

Current Focus

As a consultant, James emphasizes building brands that are committed to justice and equity. His work often involves collaborating with mission-driven organizations to create impactful campaigns that resonate with diverse communities.12

In summary, James Wu is a prominent figure in brand strategy and communications, leveraging his extensive experience to empower organizations in effectively conveying their messages and values.