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James Warner
CTO @ Upwave
James W. Warner is a highly experienced technology executive with over 22 years of experience in the software engineering industry, particularly in Ad Tech and measurement practices.4 He served as the Chief Technology Officer (CTO) at Upwave (formerly Survata) from March 2014 to September 2022. During his tenure, he led the development of a top-of-funnel ad measurement platform that measures reach and brand lift across all channels.13 Upwave is known for helping plan, measure, and optimize brand campaigns across digital and TV.1
Before his role at Upwave, Warner co-founded Coterie Inc. and served as its VP of Engineering. He also held positions at Threadflip, Amazon Advertising (A9.com), and Structural Wealth.1 Currently, James W. Warner is the Field CTO for Advertising & Marketing at Snowflake, where he helps marketers manage their data and develop new advertising and marketing initiatives.12