James Vavak is an innovative and diligent cannabis professional with over 8 years of experience in brand strategy, commercialization, product management, advertising, and sales.

He holds a Bachelor of Science in Marketing/Marketing Management from Millikin University, with a GPA of 3.3 out of 4.0, and studied at Rockwood Summit High School.

Throughout his career, James has held various key roles such as Commercialization Manager, Brand Manager, and Territory Sales Manager at Parallel.

He has also been part of reputable organizations like Molecular Infusions, LLC (acquired by Parallel), Palo Verde LLC- Fli Brands, NuLeaf Naturals, LLC, Cerberus, AAR CORP., Bandwidth Marketing, Mason Manufacturing, GNC, Sports Authority, and Velocity Sports Performance.

James Vavak excels in driving top-line revenue, leveraging business and market insights to lead cross-functional teams successfully through complex projects and initiatives.