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James Gannaban
Director of Marketing & Communications at Pirata Group
James Gannaban is a senior marketing leader with over 15 years of experience in international hospitality, media, and tech industries. He currently serves as the Director of Marketing & Communications at Pirata Group, one of Hong Kong's fastest-growing restaurant groups.12
Professional Experience
At Pirata Group, James:
- Drives the company's high-performing Marketing team
- Oversees communications for 16 brands, 27 restaurants, and three delivery kitchens
- Manages a full-stack Sales & Marketing department, including Branding, Digital, Social Media, PR & Communications, Guest Relations, Events Sales, and Central Reservations2
During his tenure, Pirata Group has:
- Launched 14 restaurants during the pandemic, including two in Shanghai
- Doubled the group's size despite challenging market conditions2
Previous Roles
Before joining Pirata Group, James held several notable positions:
- Senior Marketing Manager - Asia at The ENTERTAINER (January 2020 - July 2020)
- Marketing Manager at South China Morning Post
- Marketing & PR Manager at FINDS Restaurant & Bar2
Skills and Achievements
James is known for:
- Developing multi-channel marketing campaigns
- Mentoring marketing teams across Asian offices
- Launching award-winning apps in previous roles
- Co-authoring the award-winning Multisensory Mixology cocktail recipe book12
His expertise lies in understanding various components of marketing and communications and making them work seamlessly together. James has demonstrated his ability to navigate businesses through various stages, including inception, market entry and exit, decline, merger & acquisition, CEO transition, and aggressive growth.2