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James DiMento
Director of User Acquisition at Carbon Counts
James DiMento is a senior performance marketer with over a decade of experience specializing in user acquisition and growth marketing, particularly in the mobile apps and games industry.
He has a strong track record of working across various sectors, including gaming, healthcare, educational technology, and real estate, in startups as well as established public companies.
James excels in developing robust user acquisition and marketing strategies tailored to meet specific business objectives.
His expertise includes managing small teams, analyzing deep-funnel key performance indicators like CPA, ROAS, and LTV, and handling substantial monthly budgets exceeding $1 million.
With a background in Business Administration and dual concentrations in Marketing and Management from the University of Massachusetts Lowell, James brings a solid educational foundation to his professional endeavors.
James DiMento has held key positions in renowned organizations such as Carbon Counts, Mobile Game Doctor, Game Taco, Rosetta Stone, PetCareNow, Level Ex, Inc., Disruptor Beam Inc., Fiksu, and Comerica Bank, where he honed his skills and contributed significantly to their growth.