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James Crafa
Director, Channel Partnerships
James Crafa is a professional with a diverse background in sales, partnerships, and merchandising.
He pursued his education at Queen Mary University, Garden City High School, and Hamilton College, focusing on Geography, History, Economics, and obtaining a BA in Economics.
Currently, James holds the role of Director of Channel Partnerships at Route, building on his previous experiences within the company as Head of Channel Partnerships, Manager of Apparel Sales, and Sr. Strategic Account Executive.
Prior to his time at Route, James held roles at Carta in Mid-Market Sales and Qualtrics where he worked in Corporate Sales and as a Sr. Account Executive.
Additionally, his career includes various positions at Wayfair, such as Site Merchandising Associate, Category Associate, and Buyer, along with a prior role as a Tax Intern at Rabobank.
James Crafa's expertise lies in channel partnerships, sales, merchandising, and account management across different industries and organizations.