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James Armstrong
VP, Creative Marketing at Sony Music Publishing
James Armstrong is a prominent figure in the music publishing industry, currently serving as the Vice President of Creative Marketing - Advertising at Sony Music Publishing.12 Based in Brooklyn, New York, Armstrong has established himself as a multifaceted professional in the music industry.13
Professional Background
Armstrong's role at Sony Music Publishing involves significant responsibilities in the creative and marketing aspects of the music business. As VP of Creative Marketing, he is tasked with placing and licensing Sony Music Publishing's extensive catalog for use in advertising campaigns and other promotional efforts.2 This position allows him to leverage his expertise in music licensing and creative marketing to benefit one of the world's largest music publishing companies.
Additional Roles and Expertise
Beyond his primary role at Sony Music Publishing, James Armstrong wears multiple hats in the music industry:
DJ and Music Producer:: Armstrong is also known as a Scottish-born DJ and music producer.3 This background likely contributes to his understanding of music from both creative and commercial perspectives.
Industry Recognition:: His expertise in the field has been recognized by prestigious organizations. Armstrong was selected as a juror for the 2020 Clio Awards, a testament to his standing in the creative marketing and advertising sectors of the music industry.4
Professional Network
James Armstrong has cultivated a substantial professional network, with over 500 connections on LinkedIn.1 This extensive network likely plays a crucial role in his ability to navigate the complex landscape of music publishing, licensing, and advertising.
Armstrong's diverse skill set, combining creative talents with business acumen, positions him as a valuable asset in the ever-evolving music industry, particularly in the realm of music licensing and creative marketing for advertising purposes.