Jacobo Jaureguizar

Jacobo Jaureguizar is a seasoned marketing professional with 8 years of international experience in online and offline channels, specializing in B2B and B2C transformations within CRM. He possesses a strong background in applications such as Shopify, Magento, and Figma, and is well-versed in Agile methodology.

Jacobo's expertise lies in the development, implementation, and management of direct marketing campaigns, with a recent focus on the Spanish Basketball Federation. He brings to the table advanced analytical skills and a knack for influencing others, advocating for a human-centered design approach to deliver innovative marketing solutions aligned across various channels.

In terms of education, Jacobo has pursued a diverse range of studies, including a Master's degree in Marketing, sales, and sports events from ESODE Business School, an MIB from ISDI, and a Master's in Marketing and Sales Management from Universidad Camilo José Cela. He also holds a degree in Law from Universidad Autónoma de Madrid.

Throughout his career, Jacobo has held key roles in several organizations, including Sponsorship Manager at Producciones Komodo, Senior Brand Partnership at Fever, Marketing Partnership, and E-commerce manager at the Spanish Basketball Federation, Partnership Manager at DRIVEX TEAM, Account Manager at Dentsu Aegis Network, and various other strategic positions in the marketing and events space.

Jacobo Jaureguizar's multifaceted background, coupled with his dedication to leveraging innovative marketing techniques and seamless CRM integration, positions him as a valuable asset in the marketing industry.