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Jaclyn Mullen
Marketing Leader and Digital Marketing Consultant
Jaclyn Mullen is an experienced marketing professional and entrepreneur currently serving as the Head of Marketing at TheLoops, an AI-driven CX platform for B2B SaaS companies.14 She assumed this role in January 2023 and is based in the United States.1
Professional Background
Jaclyn has a diverse and extensive career in marketing and entrepreneurship:
Entrepreneurship:: In January 2011, Jaclyn founded Jaclyn Mullen Media, a digital marketing consultancy.1 She successfully bootstrapped the business, achieving consecutive profits from its first year and expanding her service offerings over time.1
Digital Marketing Expertise:: Throughout her career, Jaclyn has developed expertise in various areas of digital marketing, including:
- Search Engine Optimization (SEO)
- Analytics
- Email marketing
- A/B testing
- Direct response copywriting
- Landing page design
- Content calendar development
- Social media community management
- Data analysis
- Market research
- Persona development1
Teaching and Speaking:: Jaclyn has been an instructor at General Assembly Los Angeles for four years, helping over 600 learners in their career development.5 She is also a frequent speaker at various events and institutions, including USC Marshall School of Business, Los Angeles Chamber of Commerce, and SoGal Influencer Summit.1
Personal Life
Jaclyn is a new mother who maintains a structured daily routine, starting her day at 5:45 a.m. and ending it by 9 p.m.3 She describes herself as a storyteller, coffee lover, and education champion.2
Awards and Recognition
Jaclyn is a Tory Burch Goldman Sachs 10,000 Small Businesses Alumni+Scholar and has been recognized by Babson College.1
In her current role at TheLoops, Jaclyn leverages her extensive experience in customer marketing and digital strategies to drive the company's marketing efforts.24 Her diverse background in entrepreneurship, digital marketing, and education has shaped her approach to marketing leadership in the tech industry.