Jackie They is a seasoned professional with a diverse background in brand marketing, creative agencies, and consultancy, focusing on strategic solutions and relationship building. With a strong passion for content creation and education in the Edutech space, Jackie aims to revolutionize the classroom experience.

With an extensive career encompassing roles such as Founder/ CEO at Edutech Roadmap Asia, Consultant in Content Strategy and Production/ Digital Marketing, and SVP, Head of Creative Production for Asia & EMEA at Citi, Jackie has honed a 360 perspective and deep understanding of the dynamic marketing landscape.

Jackie's achievements include spearheading regional strategies for creative excellence, building partnerships with Fortune 500 brands in the APAC region, and successfully launching an in-house content production arm that demonstrated remarkable growth and profitability within a short timeframe.

Having worked with a wide array of notable brands such as 7-Up, McDonald's, Mercedes-Benz, P&G, and many more, Jackie's expertise spans across campaign operations, digital and data-led strategies, and disruptive production and business solutions.

Educationally, Jackie holds a Bachelor's Degree in Economics from the University of London and has pursued SCPS courses in Digital Media at New York University, enhancing their knowledge and skill set in the digital domain.