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Jaakko Pihlaja
Principal Consultant, Apps & Gaming at Google
Jaakko Pihlaja is a professional navigator specializing in marketing, analytics, finance, strategy, and operations.
With a data-driven and hands-on approach, he excels in growth consulting for mobile-first businesses, insight-driven sales, strategy development, and decision-making facilitation in an international setting.
Currently, Jaakko holds the position of Principal Consultant for Apps & Gaming in Northern Europe at Google, where he leads strategic insights for mobile gaming and app-first clients, advises leaders, and drives the evolution of management processes.
His main interests lie in digital business models, contemporary technology trends, sustainable practices in business, and fostering an analytical, data-driven mindset in business management.
Jaakko's educational background includes studies in marketing, management, communications, journalism, and languages at various prestigious universities and institutes.
His future focus is on utilizing modern data-driven leadership practices to generate growth through customer acquisition and intelligence.