Irmak Arkun

Irmak Arkun is a seasoned professional with over a decade of experience in Digital Marketing and Go-to-Market Strategy, specializing in the EMEA region.

With a strong passion for crafting truly significant experiences for individuals on a global scale, Irmak has worked in various countries including France, Turkey, and India, and has pursued education in Turkey, France, and the USA.

Her educational background includes a Master's degree in Sociological Research from Universit" Paris IV Sorbonne, an MBA with a focus on Marketing from Paris School of Business, and a Bachelor's degree in Economics from Koç University.

Irmak Arkun has held key roles in renowned organizations, such as PayPal, where she served as the Consumer Product Marketing lead for the CEMEA Region, Consumer Lifecycle Marketing head for the same region, and Content Manager for Turkey. Prior to her roles at PayPal, she contributed her expertise as a Quantitative Research Analyst at IDC, played a vital role in Direct Marketing for Greater Europe at PayPal, and held positions in Marketing at Alcatel-Lucent and in Sales and Marketing at YarnsandFibers.