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    Inbal Ziv

    Director of Organic Growth at Karma and Luck

    Inbal Ziv is a Marketing & e-Commerce Executive with over 12 years of experience in Marketing and Digital, specializing in brand & marketing strategy, digital strategy, E-commerce, and marketing communications.

    Her proven track record includes building marketing strategies focused on customer acquisition, increased traffic, leads, and sales, and managing 3 E-commerce sites with a focus on execution and optimization.

    Inbal has experience in collaborating with Media agencies to plan and execute integrated campaigns across paid, social, ATL & BTL channels, accountable for digital marketing performance metrics such as traffic, revenue, ROAS, and customer measures.

    She holds a Bachelor's degree in Communication and Media Studies from The Open University of Israel and has held key positions such as Director of Organic Growth at Karma and Luck, eCommerce Digital Marketing Manager at Mama Guru, Digital Marketing Manager at SENSICA, Marketing & Social Media Manager at DNA Networking, Marketing and Sales Department Manager at Wingate Institute, Customer Relations Manager at HONIGMAN, and Customer Portfolio Manager at Tamar Communication.