Ian Gomar

Ian Gomar is a seasoned professional with a wealth of experience in brand building, digital transformation, and growth strategy implementation across a wide range of companies from start-ups to multi-billion dollar retail and e-commerce firms.

His expertise lies in performance-driven marketing, where he leverages technology, data analytics, and consumer insights to drive customer segmentation, acquisition, and retention strategies.

Ian has a comprehensive background in developing and executing omni-channel marketing strategies for various types of retailers, including native brands, specialty stores, department stores, and mass merchandise retailers.

He is skilled in team leadership, creating exceptional customer service experiences both online and offline, and seamlessly integrating marketing campaigns across multiple channels and devices.

Proficient in a variety of marketing technologies and strategies, Ian is well-versed in ad tech, mar-tech, social media, digital marketing, e-commerce, website management, multi-touch attribution, media mix modeling, CRM, loyalty programs, content marketing, big data analytics, addressable marketing, traditional media, and direct response tactics.

Ian Gomar holds a Bachelor of Science in Communications from Boston University and an MBA in Marketing and Management from the University of Miami. He also attended Middlesex School in Concord, MA.

Throughout his career, Ian has held prominent roles in reputable organizations such as Chief Outsiders, The Picture People, LLC. (a Monroe Capital Corp. portfolio investment company), Pheasant Hill Partners, Inc., Sears Holdings Corporation, Steve Madden, Ltd., Olsen Fashion, Ltd., Athletes World/Bata, Footlocker, Inc. (Champs Sports), and Starter Athletic Apparel.