Hyrum Lai

Hyrum Lai is a seasoned Senior Marketing Executive with over 17 years of experience specializing in strategic marketing operations across varied industries including sports, entertainment, apparel manufacturing, and non-profit sectors.

Hyrum excels in building brand identities, targeting specific audiences, and driving significant revenue growth through the implementation of innovative and comprehensive 360-integrated marketing campaigns. His unique blend of creative and analytical aptitudes enables him to deliver successful outcomes in all marketing endeavors.

Notably, Hyrum thrives in leading cross-functional teams that synergize creative and analytical talents to deliver high-performing marketing solutions.

Beyond his professional endeavors, Hyrum enjoys pursuits such as surfing, engaging with his children's sports activities, traveling, and passionately supporting his favorite LA sports team, the Dodgers.

Hyrum pursued his Bachelor of Science in Marketing with an Emphasis in Advertising and Promotions Strategy at USC Marshall School of Business.

Throughout his career, Hyrum has held key roles at reputable organizations including Full Hearts as the Client Partnership Lead, Vitamin D Marketing Agency as the Head of Marketing, Laiph Clothing as the Director & Brand Manager, UCAN Zippers USA as the VP Digital Marketing, TBWA\Chiat\Day as an Account Executive, and Deutsch LA as an Account Executive, showcasing his diverse expertise and leadership capabilities.