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Hongyu Qin
Lead Analyst, Analytics at Merkle
Hongyu Qin is a professional with a strong background in media, marketing, and data analytics, proficient in SQL, R, Excel, Tableau, and Datorama. Passionate about cosmetics and consulting industries, skilled in turning numbers into actionable plans. Fluent in Mandarin and English, excels at communication and problem-solving.
Hongyu holds a Master of Science (MS) degree in Marketing Intelligence from Fordham University, Bachelor's degrees in Communication and Media Studies from Communication University of China, and Mass Communication/Media Studies from Frostburg State University.
Experienced as a Lead Analyst in Analytics at Merkle, with previous roles including Senior Associate in Media Analytics at Merkle, Digital Analyst in Business Science and Analytics at MediaCom, and various internships. Was a Graduate Assistant at Fordham Gabelli School of Business and an Analyst Intern at Kantar Media CIC.
