Hema Padhu

Hema Padhu is a startup marketing leader and storyteller who specializes in helping early-stage startups (Seed to Series B) establish their market presence and achieve growth.1 She is the founder of Padhu Group, where she serves as an Interim CMO for various companies.1

Professional Background

Hema has over 20 years of experience working with B2B tech, SaaS, and AI startups.27 Her expertise lies in:

• Strategic AI leveraging for marketing acceleration
• Brand strategy development
• Go-to-market (GTM) foundations
• Compelling storytelling

Notable Achievements

• Newsletter Success: Hema runs a newsletter called "First Impression," which reached 2,000 subscribers in December 2023, about 16 months after its launch.8
• Teaching: She is an instructor at Northwestern University.6
• Consulting: Hema offers consulting services to first-time founders and B2B startups, helping them establish leadership through storytelling and strong GTM foundations.7

Approach to Marketing

Hema emphasizes the importance of:

1. Brand strategy for startups, which is often overlooked3
2. Effective website redesign based on solid brand strategy3
3. Brand building for B2B startups, not just lead generation5

Personal Note

On International Women's Day in 2021, Hema acknowledged the support of other women in her career journey, highlighting the importance of mentorship and support in professional growth.4

While the query mentions Orange Charger, the available search results do not provide specific information about Hema's role with this company. Her LinkedIn profile and other sources focus on her work with the Padhu Group and her experience with various startups.