Heloise Finch-Boyer

Professional Background

Heloise Finch is a renowned expert in leveraging the powerful platform of Amazon to help businesses thrive in the e-commerce landscape. As the esteemed CEO of Sell Beyond, her mission revolves around assisting companies in enhancing their Amazon presence to drive profitable growth through strategic business planning, comprehensive team training, and expert knowledge of both Seller and Vendor Central. Under her guidance, Sell Beyond extends its operations across key markets including Amazon UK, USA, and Europe. Heloise’s focus is to transform the way brands engage with Amazon, ensuring they achieve a tangible return on investment (ROI) from their activities on these platforms.

With a firm belief in the power of structured business approaches, Heloise has dedicated herself to developing targeted strategies that not only optimize sales but also reinforce brand integrity in the highly competitive marketplace that Amazon represents. By utilizing her expertise, she supports brands in navigating the complexities of e-commerce, establishing a reliable framework for sustained growth.

Education and Achievements

Heloise's educational journey reflects her deep commitment to understanding complex systems and human interactions. She pursued a PhD in Social Anthropology & History at the prestigious University of Michigan. This unique academic background equipped her with the critical thinking and analytical skills necessary for successfully addressing modern business challenges.

Additionally, she earned a Master’s degree in Social Sciences from EHESS - Ecole des Hautes Etudes en Sciences Sociales, an institution renowned for its rigorous approach to social science education. This program helped hone her research abilities and deepen her understanding of societal structures, which she seamlessly integrates into her business strategies.

Her foundational education includes a Bachelor of Arts (Hons) in English and French from The University of Birmingham, where she achieved a remarkable double first, ranking at the top amongst 150 students. This outstanding academic performance underscores her diligence and academic prowess, traits that she applies in her professional endeavors. Heloise's formative years were spent studying English Literature, History, and French at Ipswich High School, laying the groundwork for her future success.

Professional Experience

Heloise's professional trajectory is as impressive as her educational background. Before establishing Sell Beyond, she served as the Head of Grants at F6S, where she was instrumental in managing grant programs that facilitated business growth and innovation. Heloise's ability to navigate complex funding landscapes was further exemplified during her tenure as Senior Manager of Grants at Leyton, where she advanced her organizational leadership and project management skills.

Her passion for science and technology spurred her to curate exhibits as the Curator of Science & Technology at Royal Museums Greenwich. This role positioned her at the intersection of education and innovation, where she was able to foster public engagement with science and its technological advancements.

Beyond her roles in grant management and curation, Heloise has also been involved in policy analysis. As a Local Government Policy Analyst at the University of the Witwatersrand, she contributed to the development of policies that shaped local governance. Her keen insights as a Research and Policy Analyst at the National Maritime Museum reflect her ability to blend research with practical applications in the public sector.

She has stayed connected to academia through her role as a Visiting Assistant Professor at Université de La Réunion, where she imparted her knowledge to the next generation of students, enriching their learning experiences with real-world insights. Heloise also demonstrated her project management capabilities working for Société Immobilière du Département de La Réunion, ensuring strategic direction and execution of various development projects.

Achievements

Heloise Finch is not only a leader but also an innovator in e-commerce strategy, specifically within the Amazon marketplace. As she continues to lead Sell Beyond, she is passionate about empowering brands with the knowledge and tools required to navigate the intricacies of online selling. Her extensive background in social sciences and policy provides her with a unique perspective that informs her approach to consulting and business strategy.

Her contribution to the business community is vast and multifaceted, making her a recognized figure in understanding consumer dynamics and business development on platforms like Amazon. Heloise Finch remains dedicated to helping companies realize their full potential in e-commerce, ensuring they stay ahead in a rapidly evolving digital landscape. Additionally, her commitment to education and teaching exemplifies her belief in sharing knowledge and empowering others, reinforcing her impact both as a business leader and an academic mentor.