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Heather Vega
Vice President at Larson Communications
Heather Vega is a seasoned professional with a background in journalism, bringing a wealth of experience in storytelling and data analysis to her current role as Vice President at Larson Communications. With a strong foundation in journalism from her studies at San Francisco State University and Diablo Valley College, Heather has honed her skills through various roles in both traditional media outlets and communication firms.
As a former award-winning education reporter at the San Mateo Daily Journal and a contributor to prestigious publications like the San Francisco Chronicle and Parenting on the Peninsula, Heather has a deep understanding of what captures media attention and resonates with audiences. Her ability to extract compelling narratives from data sets has enabled her to craft engaging stories for her clients, garnering placements in top-tier publications such as NPR, The New York Times, and The Huffington Post.
Throughout her career at Larson Communications, Heather has demonstrated a knack for identifying unique angles in every story, which has driven successful media placements for organizations ranging from local charter networks to national education technology firms. Specializing in personalized learning and school systems, she has positioned herself as an expert in these areas, contributing to the success of her clients in the ever-evolving media landscape.