Harrison Botwick

Harrison Botwick is an experienced revenue and monetization leader currently serving as the VP of Revenue at Lucky Day, a mobile gaming company.12 He oversees all aspects of the company's revenue generation, including user acquisition, creative production, and yield management.24

Career Highlights

• Current Role: VP of Revenue at Lucky Day (since 2018)24
• Previous Positions:
  • Principal Consultant at Botwick Digital Consulting
  • Sr. Manager of Yield at Scopely
  • Director of Programmatic Yield and Strategy at Whisper App
  • Senior Manager of Monetization and Yield at Ranker
  • Media Buying Analyst at 180Fusion

Education

Harrison holds a Bachelor of Science in Communications with a focus in Advertising from Boston University, where he studied from 2009 to 2013.2

Expertise

Harrison specializes in:

• Programmatic advertising and yield optimization
• Digital monetization and revenue generation
• Data-driven decision making
• Cross-functional team leadership
• Strategic planning and execution1

Professional Impact

Throughout his career, Harrison has demonstrated a strong ability to drive revenue growth and optimize digital business models. At Scopely, he implemented data-driven yield optimization, resulting in a 25% increase in advertising revenue. At Whisper App, he led the transition to a programmatic advertising model, improving overall advertising yield by 35%.1

Harrison is known for his confidence and willingness to take on challenging projects. His colleagues describe working with him as "like working with your best friend".3