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Harold Roegiers
GTM Expert I Venturing down the AI rabbit hole...
Harold Roegiers is a Revenue Architect at Winning by Design (WbD) with extensive experience in B2B sales and revenue strategies.1 He has been with the company for approximately 7 years, having joined when he was a junior VP of Sales at StoryMe.3
Expertise and Experience
Harold specializes in several key areas:
- GTM (Go-to-Market) diagnostics
- Prospecting and sales playbooks
- Discovery Q-Cards for aligning GTM organizations
- Upmarket sales strategies
- Outbound-driven enterprise sales motions1
His approach emphasizes making a few customers extremely successful before scaling, and he advises against including prospects in the pipeline who haven't acknowledged a pain point that the company typically solves.1
Professional Development
Harold has pursued continuous learning in his field, obtaining certifications in:
- Artificial Intelligence: Implications for Business Strategy
- Sustainable Business Strategy
- Mastership in Sales Coaching2
He recently completed a course on AI at the Massachusetts Institute of Technology, demonstrating his interest in staying current with technological advancements in his field.6
Recent Career Developments
As of June 28, 2024, Harold marked his last day at Winning by Design after a 7-year tenure.3 Following this, he has embarked on a new venture as a startup founder in what he describes as a "crowded market".5 In his new role, he's been focusing on understanding the content challenges faced by B2B marketers.4
Personal Interests
Outside of his professional life, Harold enjoys:
- Spending time with his children
- Cooking
- Dancing1
Harold's approach to his work and life seems to be characterized by enthusiasm, continuous learning, and a willingness to take on new challenges, as evidenced by his recent career shift into entrepreneurship.