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Hailey Dray
Marketing, Director of Brand at Grubbly Farms
Hailey Dray is the Director of Brand Marketing at Grubbly Farms, a company that produces sustainable, insect-based snacks and feed for backyard chickens.12 Her role involves overseeing marketing efforts for the company's product lines, which include Grubblies and Grubbly Layer Feed made from black soldier fly larvae (grubs).2
Professional Background
Hailey has been with Grubbly Farms for several years, playing a key role in the company's growth and development. She has experience in various aspects of marketing, including:
- Brand marketing
- Customer communication
- Product promotion
- Sustainability education
Prior to her current position, Hailey has held various roles in sales, marketing, and advertising at reputable companies.
Responsibilities and Contributions
As the Director of Brand Marketing, Hailey's responsibilities likely include:
- Developing and implementing marketing strategies
- Managing the Grubbly Farms brand
- Communicating the company's mission and values
- Educating consumers about the benefits of grub-based pet food
Hailey has been actively involved in promoting Grubbly Farms' vision of providing sustainably sourced grub-based food products for pets while educating consumers about the health benefits of grubs and their positive impact on the environment.1
Company Growth and Funding
Hailey has been part of Grubbly Farms during significant milestones, including:
- The closing of a $2.9 million seed funding round in 2020, led by Overline2
- Expansion of the company's team following the funding3
Personal Insights
Interestingly, Hailey has personally tried Grubblies multiple times and describes their taste as resembling "an earthy sunflower seed".1 This hands-on approach demonstrates her commitment to understanding and promoting the company's products.
Hailey Dray's LinkedIn username is haileydray, as mentioned in the query. However, it's worth noting that some sources also refer to her as Hailey Delagrange, which may be an alternate name or previous surname.3