Grégoire Fremiot

Grégoire Fremiot is a seasoned Business Management professional with 15 years of diverse experience in Strategy Consulting and Digital Marketing.

His career highlights include founding a successful business, advising EMEA listed groups on strategy implementation, and leading high-growth companies in the digital landscape.

Grégoire is passionate about optimizing P&L, identifying new business opportunities, nurturing long-term partnerships, and empowering teams.

He possesses functional expertise in strategy formulation, P&L management, team leadership, sales, account management, business development, marketing, and international coordination.

His technical proficiency encompasses data marketing, DMP, DSP, marketing automation, e-commerce, digital marketing, customer acquisition, loyalty programs, affiliation marketing, cashback initiatives, couponing strategies, email marketing, display advertising, omnichannel approaches, ROPO analysis, web2shop integration, and mobile payments.

Grégoire's sector-based expertise spans across Advertising, Media, Content, Telecommunications, Retail, Travel & Hospitality, Consumer Packaged Goods (CPG), and Banking services.

He holds a degree in Marketing & Strategy from Ecole Superieure de Commerce de Paris (ESCP - EAP Graduate School of Management) and has pursued digital studies at ESCP Business School.

Currently, Grégoire serves as the Chief Revenue Officer (CRO) at mediarithmics.

His prior roles include Director of Sales & Partnership Management at RetailMeNot, Inc., Country Manager at TradeDoubler, Treasurer and Board Member at CPA - Collectif des Plateformes d'Affiliation, Head of Client Services at TradeDoubler, Senior Manager at Greenwich Consulting, Consultant at PwC France, and Marketing Manager at PixiBox.