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Greg Cohen
Marketing Executive specializing in Digital Experience Innovation, Content Strategy and Demand Generation Programs | MarTech & Unified Analytics Leadership, Strategy & Execution
Greg Cohen is currently the Senior Director of Content Marketing at WestRock Company, a leading provider of paper and packaging solutions. He has a robust background in marketing and communications, with a focus on content strategy and brand development.
Cohen has over 20 years of experience in the field, having held various roles that emphasize the importance of strategic content in driving business growth. His expertise includes creating compelling marketing narratives, managing cross-functional teams, and leveraging data-driven insights to enhance marketing effectiveness.
In addition to his role at WestRock, Cohen is known for his contributions to industry discussions and thought leadership in content marketing, often sharing insights on best practices and emerging trends in the field. His professional journey reflects a commitment to innovation and excellence in marketing communications.
