Grant Paterson
Grant Paterson is an accomplished marketing professional with over a decade of industry experience, specializing in gaming and esports marketing. He graduated with an MA (Hons) in International Relations and Affairs from the University of St. Andrews and a Master's degree in War Studies with a Distinction (First) from King's College London.
Grant's business development abilities are evident from his successful tenure as the Director of Business Development at The WPP Sports Practice. In that role, he was responsible for the ongoing operation, growth, and development of WPP's specialist sports marketing capabilities. Additionally, he also served as the Business Development Manager for Sports and as an Account Director at Grey London.
In his current role as Head of Gaming & Esports at Prism Sport + Entertainment, Grant leads the development, implementation, and growth of specialist gaming and esports marketing services across the Wunderman Thompson family of agencies and clients. His experience and expertise contributing significantly to the growth and success of the organization.
Overall, Grant's experience and expertise in sports, business development, esports, and gaming marketing make him a talented professional in his industry.