Goran Milošević
Goran Milošević is a marketing expert with a passion for soccer. He believes in the power of data-driven marketing and created the FANNECTOR platform to help soccer clubs monetize their digital fan engagement. With a Bachelor's degree in Business, Management, Marketing, and Sports Management from Hogeschool van Amsterdam, he has a wealth of knowledge and experience to bring to the table. In his role as Head of Marketing at Playtech BGT Sports, he honed his skills in understanding customer behavior, planning and executing marketing campaigns, and using data analytics to improve marketing strategies.
As the founder of FANNECTOR, Goran has combined his passion for soccer with his expertise in marketing and fan engagement. The platform is built on a "Connect, Collect, Capitalize" principle, enabling soccer clubs to connect with their fans, collect data on their engagement, and capitalize on that data to plan personalized digital marketing campaigns. Using AI algorithms and over 100 data points per fan, FANNECTOR can help soccer clubs maximize their marketing efforts and increase sales.
Overall, Goran brings a unique mix of marketing expertise and passion for soccer to his role as a founder and marketing leader. With FANNECTOR, he hopes to help soccer clubs around the world build stronger connections with their fans and drive greater success on and off the field.