Gonzalo Fernandez de la Mora

Gonzalo Fernandez de la Mora is an experienced marketing professional who currently serves as the Head of Marketing at gibobs allbanks, a position he has held since 2021.1 With over a decade of experience in marketing for digital companies, he has developed a strong background in strategic planning, budget management, and achieving key commercial goals.4

Career Highlights

Current Role:: As the Head of Marketing (CMO) at gibobs allbanks, Gonzalo is part of a team of professionals with extensive experience in banking, finance, real estate, and digital platforms.3 Gibobs allbanks is a fintech platform that helps consumers, companies, and financial service providers find their ideal match through sophisticated technology and personalized human analysis.2

Previous Experience::

• HomeAway.com (2013-2021): Held various positions including Marketing Director for Southern Europe, EU Integrated Brand Marketing Senior Marketing Manager, and Traveler Manager for South of Europe.1
• CaixaBank (2010-2013): Worked as a Marketing Online Product Manager.1
• ING España&Portugal (2008-2010): Served as a Marketing Online specialist and later as a Marketing Offline Product Manager.1
• BBVA (2006-2008): Started his career as a Marketing Specialist.1

Education

Gonzalo holds a Master's degree in Marketing Management from ESIC Business & Marketing School, which he obtained in 2005-2006.1 Prior to that, he completed his undergraduate studies at Universidad Pontificia Comillas from 2000 to 2005, earning a degree in Business Administration and Management (Licenciatura en Administración y Dirección de Empresas).1

Skills and Expertise

Throughout his career, Gonzalo has demonstrated expertise in:

• Developing and executing marketing plans
• Managing budgets
• Achieving key commercial revenue goals through data-driven approaches
• Defining and implementing strategic marketing plans for online products and services
• Campaign planning and determining the effectiveness of various marketing channels1

Gonzalo Fernandez de la Mora's LinkedIn username is gonzalofernandezmora, where more details about his professional experience can be found.4