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Gian Angelo
Associate Director, Programmatic at EssenceMediacom
Professional Background
Gian Angelo is a seasoned marketing and media professional with a wealth of experience in various high-profile roles across the digital marketing landscape. With a career progressively evolving through rigorous positions in some of the most recognized companies in the industry, Gian has established himself as a thought leader in programmatic advertising and media services. His roles have included significant responsibilities in strategic planning, client management, and digital campaign execution, showcasing his ability to drive growth and engagement in competitive markets.
Having served as the Associate Director of Programmatic at EssenceMediacom, Gian led innovative strategies that enhanced the overall performance of client campaigns. This position allowed him to harness cutting-edge technology and analytics to refine programmatic media buying processes, thereby maximizing return on investment for clients. His leadership at EssenceMediacom marked a pivotal point in his career, where he became deeply involved in shaping the future of digital advertising through data-driven decision-making and strategic insight.
Prior to his tenure at EssenceMediacom, Gian held prestigious positions at Performics as a Media Director, where he oversaw multi-channel media strategies and coordinated cross-functional teams to effectively execute client objectives. At Centro, he excelled as the Manager of Client & Media Services, blending creative thinking with analytical approaches to foster excellent client relationships and deliver high-impact campaigns.
Gian’s journey in the media industry began at Starcom, where he served as the Manager of Programmatic & Social. This role provided him with invaluable skills in the integration of social media strategies with programmatic advertising, reflecting the increasingly converged nature of these channels in modern marketing. Early in his career, Gian gained diverse experience at Accordant Media as a Media Specialist, enhancing his acumen in the fast-paced world of digital advertising. His foundational years at Groupon, where he served in various roles, including Buyer for Groupon Goods and Account Executive, offered Gian a well-rounded perspective on e-commerce and consumer engagement strategies.
Gian's background is further embellished by his initial experience as a Capacity Account Manager at C.H. Robinson, which laid the groundwork for his understanding of client management and logistics, essential elements in the execution of integrated marketing strategies.
Education and Achievements
Gian laid the foundation for his impressive career with a Bachelor of Science in Marketing from Lewis University, where he honed his skills in market analysis, consumer behavior, and strategic marketing. This education equipped him with the theoretical knowledge and practical skills necessary for navigating the complexities of the modern marketing environment. The dynamic curriculum at Lewis University ensured that he graduated with a holistic understanding of marketing principles, which he has applied diligently throughout his career.
In addition to his undergraduate education, Gian further expanded his expertise by studying Accounting at Purdue University. This additional qualification allowed him to integrate financial acumen with his marketing strategies, demonstrating his commitment to comprehensive understanding in both disciplines. By bridging the gap between marketing insights and financial viability, Gian has positioned himself as a versatile asset within any organization he has been a part of.
Notable Contributions
Gian Angelo has made significant contributions to the advertising and media industry, both through innovative leadership and strategic vision. His extensive knowledge in programmatic advertising has led to the successful development and implementation of campaigns that resonate with targeted audiences and drive measurable outcomes.
By advocating for technology-driven solutions in media buying, Gian has frequently pushed for advancements in tools and processes that enhance campaign efficiencies. His collaborative approach encourages cross-departmental synergy, ensuring that teams work cohesively to meet and exceed client expectations. Gian's ability to analyze complex data and extract actionable insights has been instrumental in redefining client strategies and optimizing their advertising spend.
Through his multifaceted roles, Gian has cultivated relationships with clients, stakeholders, and teams alike, making him an invaluable figure in fostering a culture of innovation and excellence in his workplaces. His capacity to remain at the forefront of industry trends and adapt to the changing landscape of advertising underscores his commitment to professional growth and responsiveness to market demands.
In summary, Gian Angelo embodies the essence of a modern marketing professional—knowledgeable, adaptive, and always looking for innovative ways to leverage his skills in marketing and analytics to create impactful campaigns. His diverse background, comprehensive education, and a rich career in the media landscape render him a distinguished expert in the field, with the ability to shape marketing strategies that not only meet but exceed client ambitions.
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Clay offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Clay offers a Pro Plan ($10 when billed annually) with unlimited contacts. Clay for Teams starts at $49/month/seat. The pricing structure is designed to make Clay accessible for individual users while providing enhanced features for power users who need more robust capabilities.
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Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
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