Suggestions
Genevieve Primavera
Lead UX Designer
Genevieve Primavera is the Lead UX Designer at Navistar Inc., a role she began in November 2021. Her professional background encompasses a diverse range of design disciplines, including interactive product design, architectural strategy, web design, brand identity, and motion graphics. She has been recognized for her strong analytical skills and her ability to integrate user experience (UX) considerations into her design work, ensuring that usability is a core focus in her projects.12
In addition to her design expertise, Genevieve has also contributed to the tech community through presentations and workshops, emphasizing the importance of understanding user needs in interface design. She has been involved in various projects, including branding and launching a tech blog, where her strategic thinking and market research played a crucial role.13
Genevieve is noted for her collaborative approach, making her a valued team member who brings innovative ideas to problem-solving in design.1