Garrett Eastham is a data scientist and serial entrepreneur with extensive experience in digital commerce and artificial intelligence. He is the founder and principal researcher of Open Conjecture, an Intelligent Commerce Lab that helps digital retailers gain an unfair advantage through innovative technologies such as immersive commerce, advanced web and customer analytics, and applied machine learning.

Over the past decade, Garrett has worked with numerous leading retail technology innovators such as Vertebrae, Edgecase (now GroupBy), Bazaarvoice, and RetailMeNot, developing groundbreaking products and generating millions in incremental revenue for notable brands including Crate&Barrel, Staples, HSN, Neiman Marcus, Walgreens, Columbia, BedBath&Beyond, Men’s Wearhouse, and Sur la Table.

Garrett’s mission is to understand how people make purchasing decisions and provide cutting-edge techniques for capturing consumer behavior data, including cognitive representations of decision making. He has a B.S. degree in Computer Science (Human-Computer Interaction) from Stanford University.

Garrett brings a broad set of skills and expertise to his work, including entrepreneurship (business strategy, fundraising, team building), technical proficiency in natural language processing, knowledge representation and reasoning, and human-in-the-loop architectures, and big data technologies such as AWS, Google, and Apache Spark.

His areas of research include consumer behavior modeling and developing innovative ways for retail innovators to navigate the mass movement from physical to digital commerce.