Freda Cheung

Freda Cheung is an experienced senior executive with over 25 years of progressive management expertise, renowned for exceptional skills in project management, issue analysis, and complex problem solving. She is commercially focused with professional financial acumen and outstanding communication skills. Freda is culturally intelligent, adept at engaging with individuals from diverse backgrounds and cultures.

She pursued her education by studying Chartered Accountancy at the Chartered Professional Accountants of Canada (CPA Canada) and earning a Bachelor of Commerce (Honors) degree from The University of British Columbia.

Freda Cheung's professional journey includes holding key positions such as EVP/Country GM, Canada & USA, and formerly Senior VP Commercial at Dufry Group. She also served as CEO at World Duty Free Canada, Vice President of Corporate Services at World Duty Free Canada, Vice President of Finance and Administration at Encore Art Group, and Independant Business Consultant at Various. Furthermore, she brings experience from managerial roles at 360networks, AT&T, and Grant Thornton LLP (Canada).