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Fred Renard

BlueZoo: occupancy, foot-traffic and audience measurement

Fred Renard is a seasoned executive with a strong entrepreneurial background and a proven track record of success. He excels in leading technology teams, with expertise in go-to-market strategies for direct and channel sales, lead generation, CRM, and marketing automation. Fred has achieved notable results in startups and Fortune-500 companies, with a rich background spanning the US and Europe.

Fred's skill set encompasses general management, commercial operations, marketing automation, hiring expertise, international business, lead generation, business development, sales operations, marketing analytics, and channel programs. He has notable experience in software, SaaS, IoT, and storage industries.

Fred pursued a Master's degree at Lincoln International Business School - LIBS and attended the University of North Carolina at Charlotte.

Throughout his career, Fred has held significant roles including SVP, Worldwide Sales at BlueZoo Inc., Chief Operations Officer at BlueFox.io, Senior Director of Product Marketing at Western Digital, General Manager for EMEA and Board Member at Arkeia Software, VP Business Development, VP Marketing & Alliances, and Co-founder at VEO - Virtual European Office. He has also worked as a Product Manager and in marketing functions at Katzmedia and Apple Computer. Furthermore, Fred has experience as an Apple Product Manager at MacWarehouse, Inmac, and Technodirect.