Frank Swain

Frank Swain is an accomplished sales leader with over 15 years of executive experience. He has a proven track record of transforming startups into world-class organizations with high-velocity growth across global markets. He helped grow Splunk's annual global bookings from $60,000 to $30 million and AppDynamics from $0 to $30 million in just three years.

As the Chief Revenue Officer at Instana, Swain oversees revenue generation and identifies opportunities to develop new and established revenue streams through strategic and tactical cross-functional leadership. His expertise in building top-performing teams, developing global channels, and creating exceptional customer experiences drives sales growth and unlocks new revenue generation opportunities at Instana.

Swain founded and served as Managing Director of Potter Consulting Group, offering low-friction approaches to revenue growth that can unleash a company's full potential. He has also held leadership positions at ToutApp, Crittercism, Splunk, Wily Technology/CA, and Mercury Interactive.

Swain studied Bachelor of Science in Business Administration in Finance at Suffolk University.