Francesca Castagno

Francesca Castagno is an accomplished professional in the marketing and data industry, with a proven track record of success highlighted by prestigious awards like the DBA Design Effectiveness Award in 2017 and a 2nd Place for Most Effective Use of Data at the Drum Digital Trading Awards in 2016.

Francesca holds a Distinction in the IDM Postgraduate Diploma in Direct & Digital Marketing, showcasing her dedication to continuous learning and expertise in the field.

Her expertise lies in data analysis, creative problem-solving, strategic thinking, and team leadership, all aimed at transforming strategies into measurable outcomes.

With a background in Sports & Exercise Science from the University of Brighton, Francesca has a well-rounded academic foundation that complements her marketing and digital skill set.

Francesca's professional journey includes roles at prestigious organizations such as the Financial Times, where she served as the Senior Product Manager in Marketing Technology, highlighting her proficiency in tech innovation and customer database marketing.

She has also held key positions such as Co-Chair at FT Families D&I Network and Global Marketing Manager - Retention during her tenure at the Financial Times, showcasing her ability to lead, inspire, and drive impactful initiatives.

Francesca's experience extends across various marketing roles at reputable entities like Guardian News & Media and Nuffield Health, where she honed her skills in retention, engagement, and data-driven marketing strategies.

Passionate about working in creative and digital-first environments, Francesca thrives on pushing boundaries, exploring tech advancements, and delivering exceptional results while fostering collaborative team dynamics.