Fernando Soto

Fernando Soto is an experienced CTO and Tech Lead with a passion for guiding developers to achieve company goals and enhance product value through the adoption of new technologies.

With a strong background in software development and entrepreneurship spanning over 15 years across Mexico, the United States, and Latin America, Fernando has successfully implemented emerging technologies and fostered teams with specific tasks and methodologies to drive company growth.

He has a proven track record of leading key projects, such as the implementation of an intranet system to connect 8 states in the South-Southeast Region of Mexico, and managing a team for an interactive project targeting young children, showcasing his versatility and leadership skills.

Fernando's involvement in organizing the First International Congress on Web 2.0 Technologies in Mexico and participation in the TequilaValley Technology Community Foundation highlight his commitment to promoting entrepreneurship and technology within the region.

His philosophy revolves around not only ensuring that applications function effectively but also prioritize aesthetics, usability, and user satisfaction.

Fernando Soto holds degrees in Ingeniero and Ingeniería de Sistemas from Universidad del Valle de México and has held prominent positions in various organizations, including moons, Yaydoo, BUSSI, Inco Electronics, Iclic International Communications, and The Dojo México, among others.

His expertise includes managing work teams, developing interfaces, and emphasizing usability to create exceptional user experiences.

As a seasoned entrepreneur, he has founded and developed his own companies and startups to explore new technologies and business models.

Fernando's dedication to innovation, team leadership, and user-centric design sets him apart as a dynamic professional in the tech industry.