Felipe Magalhães Ferreira

Felipe Ferreira boasts over 15 years of experience in the retail industry, working for prominent companies such as Laselva, Livraria Cultura, and Cnova (pontofrio.com/extra.com/casasbahia.com). He has held positions in various categories such as Brinquedos, Livros, Papelaria, e-Books, Filmes, and Músicas. Felipe's expertise lies in his ability to lead teams, use data analytics to make informed decisions, and deliver profitable results. He is skilled in budgeting, strategic planning, product mix establishment, P&L management, supplier negotiation, and category management. Furthermore, Felipe possesses ample knowledge of digital marketing and channel management tools such as Comparadores, Mídias sociais, e-mail marketing, buscadores, and afiliados. He has also worked on education, holding a Bachelor's degree in Administration from Universidade Bandeirante de São Paulo and studying the Curso de Habilidades Gerenciais at Saint Paul Escola de Negócios. In his latest positions, Felipe served as Coordenador Marketplace at Via Varejo SA and Coordenador E-commerce - Marketplace at Saraiva. He has also worked as a Compras specialist, Coordenador Comercial, and Comprador during his career.