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    Fan Bi

    Buying $5-30M eCom/DTC/CPG brands

    Fan Bi is a seasoned professional with over 15 years of experience in the Direct-to-Consumer (DTC) e-commerce industry.

    He specializes in acquiring sponsor-backed consumer brands facing unique circumstances, with a focus on DTC-first companies in the United States generating revenues ranging from $5-30 million.

    Fan Bi holds a diverse educational background, having studied Entrepreneurship and Business Administration at Babson College, Commerce and Finance at UNSW, and another undisclosed program at Sydney Grammar School.

    Currently serving as the CEO of The Hedgehog Company, Fan Bi has led and worked for various notable organizations in the past, such as Blank Label, Macquarie Bank, PricewaterhouseCoopers, MOTM, and Amba Research.

    For more updates and insights, he can be found on Twitter at https://twitter.com/lifeofbi or reached via email at fan@thehedgehogcompany.com.

    Highlights

    Dec 20 · twitter

    Stitch Fix is still doing a controlled contraction, projecting to be down 10-13% on ~$1.2B of revenue, and ~EBITDA breakeven.

    Market didn't respond favorably sending the stock down ~28%. Current market cap of $523m. https://t.co/jzrNyo8HT9

    Stitch Fix is still doing a controlled contraction, projecting to be down 10-13% on $1.2B of revenue
    Dec 18 · twitter

    FIGS, at $550m revenue, was buoyed with a ~20% stock price jump with a take private offer of ~$1B by PE firm Story3 (Saks, Harrys, Recover).

    Prior to that, stock had been down ~25% YTD, citing higher fulfillment costs, customers ordering less, and stalled growth. https://t.co/KaCO8f0lYj

    FIGS, at $550m revenue, was buoyed with a 20% stock price jump with a take private offer of $1B by P
    Jan 25 · Black Enterprise
    How Can I Can Bring Attention To My Brand Without Using Social Media? - Black Enterprise
    How Can I Can Bring Attention To My Brand Without Using Social Media? - Black Enterprise
    Kaffee Kostuum: A Dilemma in Retail Financials - Harvard Business Review
    Kaffee Kostuum: A Dilemma in Retail Financials - Harvard Business Review
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    Location

    Boston, Massachusetts, United States