Eunice Byun

Co-Founder at Material

Eunice Byun is the Co-Founder and CEO of Material Kitchen, a kitchenware startup company she launched in 2017.1 2 Her career path has been diverse, spanning finance, marketing, and business development before venturing into entrepreneurship.2

Professional Background

Prior to founding Material Kitchen, Byun held the position of Vice President of Global Digital Marketing at Revlon.1 She also worked at Goldman Sachs and spent five years in the intimate apparel industry.2 This varied experience across different roles and industries has contributed to her adaptability and skill in building businesses from the ground up.

Founding Material Kitchen

Byun co-founded Material Kitchen with her friend Dave Nguyen.1 3 The company focuses on creating high-quality, well-designed kitchenware products that emphasize ease of use and support connection across the table.2 Their approach is to make buying kitchen items seamless and effortless, with a focus on products that feel collected rather than simply consumed.2

Personal Motivation

Byun's motivation for starting Material Kitchen was deeply personal. Coming from a Korean American household, she saw cooking as a "love language" in her family.1 After having her first daughter, she realized she wanted to create something meaningful that reflected her values and heritage.1 2

Business Philosophy

Material Kitchen is built on a values-driven perspective, emphasizing trust and quality.1 Byun has focused on sustainable growth tactics, prioritizing word-of-mouth loyalty and customer retention over rapid expansion.1 The company also has a strong commitment to social causes, having donated about $100,000 to organizations supporting marginalized communities.1