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Erin Slaughter, MBA
Director, Global Campaigns & ABM at SentinelOne
Erin Slaughter, MBA is a seasoned B2B marketing professional currently serving as the Director of Global Campaigns & ABM (Account-Based Marketing) at SentinelOne.12 Based in San Jose, California, she has established herself as a results-oriented and data-driven expert in her field.12
Professional Background
Erin's career is characterized by her ability to drive revenue through impactful demand generation programs.1 Her expertise lies in developing and executing strategic marketing campaigns that yield tangible business results.
Skills and Expertise
Marketing Operations:: Erin has extensive experience in marketing operations, which forms the backbone of her strategic approach to campaigns.4
Campaign Management:: Her role involves overseeing global campaigns, indicating a strong capability in managing complex, multi-faceted marketing initiatives.4
Account-Based Marketing:: As the Director of ABM, Erin specializes in tailoring marketing efforts to specific high-value accounts or clients.2
Data-Driven Approach:: Erin is known for her data-driven methodology, using analytics to inform and optimize her marketing strategies.1
Career Progression
Before her current role at SentinelOne, Erin has held various positions that have contributed to her comprehensive marketing skill set:
- She previously worked as a Manager of Global ABM Campaigns at Cloudflare from September 2021 to March 2022.5
- Earlier in her career, she gained experience as a Digital Marketing Intern, showcasing her growth in the field.5
Education
Erin holds an MBA, which likely contributes to her strategic business acumen and complements her marketing expertise.13
Industry Involvement
Erin is recognized in the cybersecurity marketing community. She was welcomed to the Cybersecurity Marketing Society along with other professionals in the field, indicating her active involvement in industry networks.6
Erin Slaughter's LinkedIn profile, with the username erin-slaughter-mba-48a844a9, reflects her professional journey and current position at SentinelOne, where she continues to make significant contributions to the company's global marketing efforts.