Erika A.

Erika A. is an experienced strategic marketer who currently serves as the Director of Candidate Engagement at Landrum Talent Solutions (formerly Ceres Talent), a staffing firm that connects HR and Marketing professionals with career opportunities.12

Professional Background

Erika brings a wealth of experience in marketing and financial services to her current role. Her career highlights include:

• Director of Candidate Engagement at Landrum Talent Solutions (February 2022 - Present)
• Strategic Marketing Consultant (Freelance, 2021 - February 2022)
• Demand Generation Manager at FOLIOfn, Inc. (2017 - 2018)
• Strategic Marketing Consultant at T. Rowe Price (2016 - 2017)
• Senior Manager, Retail Marketing at Calvert Investments (2014 - 2015)
• Product Marketer at UBS Global Asset Management (2010 - 2014)
• Product Marketer at Citigroup Alternative Investments LLC (2001 - 2010)1

Education and Skills

Erika holds a Bachelor of Science degree from the University at Albany, SUNY.1 She has also acquired several professional certifications, including:

• Inbound Certification from HubSpot Academy
• Client Management and Delivering Client Success certifications
• Google Analytics Essential Training
• The Strategy of Content Marketing from Coursera1

Current Role and Approach

As the Director of Candidate Engagement at Landrum Talent Solutions, Erika focuses on the company's greatest assets – its candidates. She leverages her extensive marketing experience across various channels (B2B, B2C, and B2B2C) to ensure candidates are optimally positioned for their next career move.12

Erika's unique perspective comes from having been both a hiring manager and a job candidate, which enables her to effectively match the right talent with clients and find the best company fit for candidates.2

Personal Interests

Outside of her professional life, Erika is a New York City native and an avid U.S. Open Tennis fan. She now resides in Virginia.2